Client Challenge
Leap Fitness is a gym located in. They approached Spider India to get an application created for many purposes. They had many concerns as to the growth of their gym. Their competitors had an edge over them since every gym got an app developed which tracked the fitness levels of their consumers.
Our Solution
Push notifications & reminders
Any individual who works out consistently will never wish to miss a session. To facilitate the need to be updated, we added a pop-up message from the application that proved to be exceptionally helpful.
Social sharing
Social sharing is one of the essential features of the fitness app that startups can include in their fitness app. Being aware of this, we added this feature as well. This brings out a feeling of community in which anyone can challenge their friends and family members in various types of activities.
Geo location
We added this feature that lets users to track their walking tracks and record workouts. People like knowing how much they have worked out, calories lost and this feature enables them to track their fitness activities with the passage of time.
Wearable integrations
We also integrated wearable devices to the fitness app. The users who had the devices could connect with the application. This help manage, track their activities and exercise schedule.
Goals & tracker
With this feature, users were able to check their total steps of an entire day and calories burned while walking, running, and cycling throughout the day. Also, this helped monitor other activities as well such as sleep, food and water intake.
The Results
It served many personal benefits to the users i.e.- Set and track progress toward goals.
- Track activity levels and gradually increase time.
- See progress immediately via the app.
- Track heart rate and monitor progression.
Growing membership
By having an app it helped maintain member retention rates by keeping them engaged outside of the gym walls. This also helped in making membership renewals much easier and convenient for users.
Personalized Experience
The application allowed users to tailor their workout experiences to meet their goals. This sense of control became a major selling point.
Community Engagement
With selling a personalized experience, the application also made sure that everyone felt connected. Having an application made it possible.
Eventually, the entire process led to growth of both ventures i.e. Leap Fitness as well as Spider India.
