Top 7 Reasons Why Grocery Mobile App is Necessary

In recent years, E-Commerce has taken over our lives like air. We live and breathe through technology. So much so that, we probably will not be able to imagine our life without it. Smartphones have become a necessity for everyone across the globe, eCommerce Apps have become widely used apps for both android & iOS users.

We are depended on our mobile phones for carrying out every single activity of the day. And yes, that includes Grocery shopping as well. In the last years, people have started ordering their day to day needs with the help of mobile applications. And the pandemic of 2020 has given a boost to this business like nothing else we have witnessed before.

But in a real sense, what are the ways that incorporating a mobile app to your grocery shop will help you? Here are some of the benefits that you can reap only by a mobile app,

Saves time & brings convenience.

With mobile apps, customers do not need to worry about looking through each and every aisle, trying to find that one soap brand or strolling heavyweight grocery carts & even standing in a long queue for the billing process, ( especially in the festival season). They do not need to indulge in such time-consuming & hectic activities on an eCommerce grocery app.

All the tasks can be carried out and handled with just a few clicks while sitting in their comfortable sofas if they opt for grocery shopping apps. When an electronic ( smartphone) and software ( mobile apps) brings sp much convenience, then why will people opt for brick & mortar stores?

Advancing Booking are a lifesaver

If a product is about to be out of stock or already is, your customised mobile app will provide an option to the e-shoppers to either book that product in advance or mark themselves in for notifications when it comes back in stock or saves it in their wishlist. The eCommerce grocery store owners have the feature to help them to pre-order the sold-out stocks & they can also

utilize automated push notifications to notify the customers when their products come back in stock. Push Notifications are most definitely a lifesaver for this purpose. Such options are not available in offline stores. You have to drive to different places in order to track down that one item you need. All such problems come with a solution in online stores. When online stores give this comfort, people generally are bound to use them as either first or last resort.

Streamlines the ordering process

With providing all the information about the product online, it is easier to place orders for the retailers. Just a tap away and you can easily fulfil your business needs without facing any kind of problem. With every step being recorded, both the parties can view the orders placed which eliminates the scope of getting cheated by one another. Through an app, the service provider is able to view orders being placed by each customer on the basis of date and products ordered.

Tracking Customer Behaviour

Consumer behaviour comprises of the various trends of customers on the basis of which they shop. It is a term which students have comprehensively studied in economics which explains how much weight and importance it has. It can very well be applied to the grocery app business as well. With incorporating a mobile application,

you would be clearly able to see which kind of products are high on demand and which aren’t. You can make an analysis and stock up on the basis of that.

You can even make an observation of the kind of payment methods that are more in use and establish those while delivering the products. These types of analysis of consumer behaviour have the ability to change the course of how you do business for the better.

Budget Management

Budget maintenance is probably the one element every owner focuses on the most. And why not? It is not a piece of cake. This is where grocery apps come in handy. These mobile applications keep a thorough check on your budget so that you do not end up ordering the items that are not at all required and drain the budget. It makes many other reports on the basis of which if you

conduct your business, might end up saving you a chunk of money. You can also keep a track record of how much you are spending on the grocery items every month and control it if it is exceeding your estimate.

Loyalty Programs

Creating loyalty is important. Think of yourself as a customer and not an owner. Do you choose the same service providers every time you want to avail any service? Do you go to the same shops that you have going for years and years to get a haircut or buy electronic from? This is how you as a consumer are loyal to your service providers.

Now switch places and try to think of a loyalty program where you can add new customers and keep the existing ones. However, before creating the loyalty programs, analyse how much revenue the existing customers can generate. You can even offer your customers special offers and reward points for being loyal to your grocery app. You can also offer gifts through an online quiz or survey and also provide festival offers. Customers enjoy getting these kinds of attention.

Convenience of payment

Similar to the eCommerce apps and platforms, grocery apps also provide convenient payment options to their customers. You can pay through net banking or pay using your debit or credit card. You can even provide cash on delivery option. Some grocery apps offer additional discounts if you pay online using the debit or credit card of a particular bank.

How mobile apps help to expand business

Here are some Statistics as proof that incorporating a mobile app is a good idea.

According to a survey and a study, grocery app usage is growing by 50% this year(in the US alone). This means a bigger audience who can order items from your inventory.
According to a report, it was known that about 43% of the shoppers prefer mobile apps in comparison to the grocery shops. In 2016, online grocery sales in the US alone were $ 14 billion, but by 2020 it will reach up to $45 billion.
In June 2020, online Grocery sales hit a record of $7.2B4. As shoppers are buying more and more often, this trend is not expected to slow down any time soon.

Whatever your business needs may be, every task has become way easier than before especially now in 2020. Without the need to spend hours and hours on lengthy development process of coding, debugging & testing, apps can be built within just a few weeks. In the present, grocery shopping apps are very much popular and will continue to be in use for the future to come. With so many advancements, you can actually reap major benefits and expand the reach of your consumers to not only your area but cover the consumer base of other locations as well.